Listen Now - When an organization faces a problem, we often default to finding the fastest, cheapest, and easiest solution. Yet this approach can often leave us with unsatisfactory results, because the company doesn’t truly understand its problems, or the processes and resources needed to effectively solve them for the long term. Instead, a cycle of fire-fighting ensues. In this episode of the Customer Mission podcast, Andrea Olson dives into why companies are trying to solve problems in a bubble, and how to approach problem solving as a part of your culture, instead of simply a checklist activity.
The author of “No Disruptions: The New Future For Mid-Market Manufacturing”, Andrea Olson is inspiring and educating industrial business leaders on how to transform their outlook and approach to Marketing, Technology and Communications to operate more efficiently and increase profitability.
Andrea’s 19-year, field-tested background provides unique, applicable approaches to creating leaner, more effective, technology-driven, customer-facing operations. A 4-time ADDY® award-winner, she began her career at a tech startup, and led the strategic marketing efforts at two global industrial manufacturers. Andrea is the CEO of Prag’madik, an Operational Strategy Consultancy, and also the Director of the Midwest Manufacturing Business Coalition, a non-profit organization dedicated to the advancement of mid-market manufacturing in the US.
Andrea’s most recent book, “No Disruptions”, provides manufacturing leaders an easy, educational read on how to increase revenue generation through marketing, branding, and effective technology implementation.
In addition to writing, consulting and coaching, Andrea speaks to leaders and industry organizations around the world on operational strategies to discover new sources of revenues and savings. Contact Andrea to access information on her book, workshops, keynote speeches or consulting. More information is also available on www.pragmadik.com and www.nodisruptions.com.