Marketing – Corporate Communications – Public Relations – Market Research – Internal and External Communications – Analyst Relations – Corporate Branding B2B Storyteller – Content Partnerships
Linda Rigano’s expertise and enthusiasm for strategic and effective communication permeates all that she does as a consultant to B2B and B2C technology, manufacturing, supply chain, and publishing organizations to improve business performance and stakeholder relationships by building highly successful and measurable communications programs.
One of Linda’s current projects is working with CreditRiskMonitor, the leading web-based publisher of financial information that helps corporate credit and procurement professionals anticipate financial risks quickly, accurately and cost effectively.
For over 20 years, Linda worked in various capacities at Thomas Publishing Company, most recently, with ThomasNet, the number one product sourcing and supplier discovery platform. Linda created and managed its public relations efforts to increase awareness and utilization of ThomasNet’s many resources for the supply chain, manufacturing and engineering industries. She led the media relations team, working closely with agency partners and collaborating with colleagues across disciplines including business development, field sales, marketing, and executive management. She also played a key role in cultivating and establishing outside partnerships.
Linda has deep experience with helping organizations advance the discussion of important industry issues. She was central to the development and promotion of ThomasNet’s annual Industry Market Barometer® (IMB) survey on the state of manufacturing, the ThomasNet/ISM “30 Under 30 Rising Supply Chain Stars” Recognition Program, and ThomasNet’s North American Scholarship Program. Linda also served as Director of Strategic Alliances for ThomasNet, and for many years was the Publisher of the Thomas Food Industry Register.
Throughout her career, Linda has been an active participant and presenter for manufacturing, supply management, and business associations. She is widely quoted in business and trade media, including Bloomberg Businessweek, Nightly Business Report, and Industry Today. Linda holds an MBA in marketing from Fordham University.